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Why Invest

Latest Retailer TV ads

29 Apr - 3 May
  • Shoprite Share alike
    For yonks now, Christo Wiese has exercised control over the Shoprite Group by wielding his special deferred shares, which carry more votes than ordinary shares... More
  • Clicks Privates on parade
    More on that growth in private label, which so intrigued us when we reported on the Click results last week. No-name brands, as they used to be called, have pla... More
  • Pick n Pay Burning down the house
    While we wait in anticipation for the arrival of the Pick n Pay results, a story that will leave Woolies relieved that its turn in the fish-shooting barrel appe... More
  • Unilever Skin deep
    Turns out that Dove’s Real Beauty campaign of several years ago was no flash in the pan. A new study by the brand shows that 71% of South African women don’t fe... More

TI ANALYST PERSPECTIVE 

The informal channel plays an integral role in the South African FMCG retail market and, indeed, in alleviating food insecurity, fostering and promoting job creation and entrepreneurship across South Africa. The informal economy presents significant opportunities for suppliers, manufacturers and service providers like nowhere else in South African FMCG. This report presents actionable learnings and opportunities that enable you to strategically and operationally define your short to medium-term sales and marketing approach to grow within this market. Contact us to find out more.

Discover new growth opportunities within the evolving informal market

Though complex to navigate, the informal retail channel remains a key area of opportunity for FMCG manufacturers and service providers. Despite the many challenges and disruptors it has faced recently – from COVID-19 to the 2021 July riots in KZN and Gauteng – the channel continues to rise, innovate and remain resilient, thanks (among other factors) to the accelerated adoption of technology and e-commerce enabling pioneering solutions.

The Informal Retail Channel report is a must-have for stakeholders seeking to expand their reach and grow their brands in the informal market. It provides a view on key themes shaping informal retail, market size dynamics and nuances within the various formats, as well as major disruptors influencing change in this market. It details the trends and shifts occurring within traders’ operations and shopper behaviours.