Top up your liquor knowledge with the latest liquor retail industry insights.
Tough economic conditions are impacting shoppers’ liquor buying behaviour. Value has become a key consideration from premium to budget shoppers.
To ensure success, retailers must meet this need by stocking the liquor types, sizes and formats that offer value and affordability. The challenge though is balancing shopper satisfaction with making a profit in a highly competitive, promotions-driven market that is plagued by rising costs.