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Why Invest

Founded in 2004, (Ti) Trade Intelligence is South Africa’s leading source of consumer packaged goods retail business research and insights and capability-building solutions designed specifically to support achieving efficient and profitable retailer-supplier trading engagement.

The Ti analyst team is at the core of our business, its role being to gather the data and insights required to equip key stakeholders with essential knowledge to trade and engage in the South African fast-moving consumer goods (FMCG) industry.


We aspire to be a leading insights, capability and communication solutions company.


We are the trusted voice of the sectors in which we operate, aggregating information to amplify knowledge, grow capability, and enable collaboration that drives profitable trading relationships and sustainable sector growth.

 

OUR SERVICES

Our retail insights power our story-telling through a multi-dimensional wealth of retail resources such as research reports, learning journeys, published content and projections of the future, all of which are accessed through our information-rich web portal.

Retail Research

Insights and information to develop commercial, customer-centric business strategies and activation plans.

Capability Building


Capability-building and advisory solutions through face-to-face and online public and customised workshops.
 

Trade Tatler


A single source of weekly industry news delivered to over 8000 recipients across the South African and global FMCG industry.

  

OUR METHODOLOGY

Ti analysts focus on primary research supported by extensive retailer and supplier interviews and in-store immersions. Report content is informed by:

  • Annual and bi-annual face-to-face interviews with C-suite executives and decision-makers across South Africa's leading FMCG suppliers and retailers

-  45+ local and multi-national FMCG supplier and retail businesses
-  270+ senior managers, executives and  board members

  • Supported by weekly scanning, collection and analysis of published grocery retail news and trends – both global and local

Ti analysts study and monitor:

  • South African market PESTLE performance, shopper demographics, channel performance and dynamics, in order to understand their impact on the food and grocery retail sector and to predict future performance
  • South Africa's grocery retailer performance, strategic and operational direction and how these translate into opportunities for their suppliers

  • "My suppliers keep changing their account managers, so there is no understanding of my business, how to handle my account or service my needs."

    Retailer

  • "Suppliers repeatedly present us with innovation that has no sound commercial proposition or benefit to my business."

    Retailer

  • "We want to improve efficiencies, but supplier foundation knowledge about my business is lacking."

    Retailer

  • "The Trade Profiles serve as a fantastic tool for new entrants and a great refresher for the more experienced."

    Retailer

  • "We seldom get to hear the trade speak about their needs and expectations, but we are making decisions about trade spend."

    Manufacturer

  • "I don’t know what promotions to run in which stores to reach the shoppers I want to connect with."

    Supplier

  • "I have to put together commercial business plans for each of my key customers, but I don’t have the facts I need about their business to base my plan on."

    Manufacturer

  • "I use the internet (online report) access to plan before a meeting. I find the topline issues assist me to achieve a quick overview in a busy schedule."

    Manufacturer

Which businesses do we engage with?

Corporate Retail

Corporate Front Shop Pharmacy

MEET THE TEAM

  • Carey Leighton | Associate Analyst

  • Annomi Kriel | Marketing & Executive Lead

  • Janene Laas | General Manager

  • Kerry Elliot | Sales & CRM Lead

  • Sinethemba Lamula | Client Services Administrator

  • Shelley van Heerden | Client Services Manager

  • Nathalie Lukubisa | Platform Administrator

  • Katia Benedetti | Associate - Copywriter

  • Nokwethaba Mthiya | Business Services Assistant

  • Andrea Ellens | Senior Business Development Manager

  • Boitumelo Ngoato | School of Retail Coordinator

  • Caroline Short | Research & Advisory Services Lead

  • Nadine Sapsford | Marketing Manager

  • Nicola Allen | Senior Retail Analyst

  • Sandy Sutton | Senior Retail Analyst

  • Andrea Slabber | School of Retail & Events Lead

  • Kym Wright | Retail Analyst

JOIN THE TEAM

Passionate about the consumer goods industry? Get in touch

A great place to work and grow

OUR CLIENTS

Ti provides retail business research and insights services to over 40 of South Africa's major consumer goods manufacturers and service providers, some of which are reflected below: