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Why Invest

Bespoke Retail and Shopper Research

Tailored research solutions to answer your foremost shopper questions - quickly and cost-effectively

Our bespoke research offering is flexible, tailored, and grounded in the situation – because what works for one category or channel, might not work for another 
 

 

OUR APPROACH

 

  • Agile and flexible which means faster turnaround and more cost-effective solutions
  • Tailored methodology for each project

 

  • Customised research outputs to suit your needs
  • Succinct actionable insights, firmly grounded in FMCG retail

OUR EXPERTISE

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We are specialised and fully immersed in the FMCG RETAIL INDUSTRY, for 20 years and counting

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Focus is on the SHOPPER – since it’s their purchase that counts

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Highly experienced, SENIOR TEAM with 40 combined years of shopper research expertise

 

MEET THE TEAM

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Caroline Short  |  Advisory Lead 

Caroline has over 20 years of experience in qualitative and quantitative insight and brand strategy, filling roles from Business Unit Director at Kantar to Operations Director of Sub-Saharan Africa at GfK. 

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Nicola Allen  |  Senior Research
Analyst 

Nicola has more than 20 years of experience in qualitative and quantitative research across most consumer and retail categories.

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Augmented by an established network of partners

We tap into an established network of experts.
Ti serves as your single point of contact.

CONNECT WITH US
 

 

 

ADDITIONAL RESOURCES