Search results for: 'Trade Intelligence '
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The COVID-19 pandemic has led to the emergence of new lifestyle trends and increased economic pressures. Retailers building on the private brand foundations already established over the past few years have responded to these changes through their own... Read more
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Keeping a close eye on shopper behaviour has become critical, as shopper needs are driving most of the retailers’ initiatives. Read more
Ecommerce Health and Beauty Private Label Retail Shopper / Consumer Shopper Marketing Trends
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Private label within FMCG retail, historically driven by corporate retailers and embraced by South African shoppers has now also started emerging within the formal independent wholesale trade. Read more
Business Intelligence COVID-19 FMCG Formal Independent Private Label Product Retail Shopper / Consumer Trends
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There has never been a more important time to understand the shopper. Brick and mortar stores have remained resilient whilst online shopping has accelerated. Although the overarching shopper need states still hold true, Read more
FMCG Private Label Product Retail Shopper / Consumer Shopper Marketing Trends
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25 May 2021 is Africa Day, a day I personally look forward to every year. There is no doubt that the celebrations around this important day will take on a slightly different format and tone this year (like in 2020) as we Read more
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Health and beauty are growing categories within the fast-moving consumer goods (FMCG) trade, represented by a wide range of products and services that support the physical and mental wellness of consumers. Read more
FMCG Health and Beauty Private Label Shopper / Consumer Shopper Marketing Trends
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The informal retail1 sector operates via various channel formats, such as hawkers, small and large spazas Read more
Convenience FMCG Loyalty Point of Purchase Retail Shopper / Consumer Shopper Marketing Trading Environment Wholesale