M4JAM is a GIG technology company that connects organisations to communities through our mobile platform. By connecting corporates to everyday people, we not only give our clients access to people they wouldn't be able to access otherwise, but equally we empower com-munities that need it most by bringing economic opportunities to them.
The objective of the research was to better understand the youth market segment's daily lifestyle, spanning:
- Consumer behaviour, lifestyle & desired solutions
- Communication preferences
- Consumer needs and frustrations
- Consumer financial needs and frustrations
Download the full report HERE