International Retailers Boxed in
In the US, Lidl is dipping a belated toe in the waters of online retail, trailing a delivery service in partnership with online retailer Boxed, in two locations – Staten Island, New York, and powder Springs, Georgia. Punters living close to those locations will be able to order from the entire Lidl range online, then have it delivered within three hours. In Spain, the German discounter is doing something similar with online food platform Lola Market, although fresh food is only available for delivery to punters in Madrid right now. In the UK, where everything is upside down at the moment, Tesco CEO Dave Lewis got a £1.6m bonus, just months after announcing that jobs could be cut in order to trim expenses. In the US, in the meantime, Walmart has taken on Amazon with a simple but effective online strategy of its own. First, it acquired the heck out of a tidy little stable of existing online retailers. Then it leveraged its own stores, using them as DCs for the online business.