Food Lover’s Market By appointment…
Wo-hoah! Food Lover’s Market soon be stocking 200 Waitrose products on its shelves under an agreement with the posh UK retailer, who, we are told, has long-harboured aspirations of entering the more rarefied regions of the South African retail space. Synergy, core values, high quality innovation etc. Food Lover’s, as you are no doubt aware, currently runs 120 branded stores across the motherland and northward, as well as 154 FreshStop forecourt stores at Caltex garages. While FVC is primarily a fresh produce retailer, the Waitrose lines will include ambient and frozen products, including frozen ready meals, tarts, cakes and ice cream, as well as rice, pastas, coffee and canned foods.
Comment: Helping them compete with Woolies, no doubt, in those locations where they share clientele, ahem. And speaking of Woolies, has anyone been on the Waitrose site lately? (http://www.waitrose.com)