Available Trade Profiles

Unitrade Management Services Updated report out March 2022

Elite Star Trading Updated report out March 2022

NEW! Kit Kat Group Coming March 2022

Why invest in these reports?

• Understand your customer:

-  What is driving its business?

-  How is it attracting shoppers?

• Provide new team members with a thorough understanding of their customer
• Use the SWOT analysis to identify opportunities for collaborative growth with formal independent players
• Easy-to-access PPT information to use in your own presentations

Format and Frequency

• Available online at www.tradeintelligence.co.za in easily accessible and downloadable PPT  
• Updated annually

Pricing

R 27,300 per report
(online access available in PPT or PDF)

NEW Trade Profile!

The independent wholesale and retail channel has undergone significant changes over the past decade resulting in a resurgence of supplier interest and investment.

As an independent, corporate, family-managed business of cash and carry stores and supermarkets, the Kit Kat Group prides itself in the strong relationships it cultivates with its customers, suppliers and service providers. A key player in the wholesale trade, Kit Kat provides diverse opportunities for suppliers looking to grow their market share within the independent trade.

Report Content

Group Overview

• Organisational Structure 
• Key Milestones
• Formats and Trading Brands

Financial Performance*
Strategic Focus Areas
Shopper Marketing

• Brand positioning
• Shopper profile
• Marketing
• Loyalty drivers
• Private label
• What’s happening in store

Operational Execution

• Supply Chain & Technology
• SWOT Analysis

*Financial Performance Report only available for UMS and EST reports