Wholesale Big box: the big picture
Look, we hate blowing our own trumpet … in fact, rubbish, we are the Louis Armstrong of that worthy instrument, so here goes: if you have any interest in getting your goods into the independent trade, you need to have a gander at our Independent Wholesale report, available here. In 2012, it will interest you to know, South Africa’s independent wholesalers / hybrid cash & carry industry provided a combined, estimated turnover of R68billion or 2.3% of GDP. Taking exports into account, approximately 30-40% is added to that figure. When also considering the average margin added by independent retailers to wholesale sales, the independent retail market is estimated to have a value of R90-100 billion. And up till now, if you’ll believe us, there has been no comprehensive, credible research into this channel. The Independent Wholesale report aims to remedy this, providing the savvy supplier with, inter alia a clear perspective on independent wholesale and retail channel dynamics, growth imperatives and marketing opportunities, first-hand insight into how the major players are responding to current market forces, and a practical checklist of what your top priorities in that channel should be.
Comment: Get it while it’s hot – it’s a fascinating and functional piece of work which will beef up your presence in a vital and growing sector.